Often tied to local festivals or special baby blessings.
Some places hold it as part of Children’s Day celebrations (May 5th).
If neither cries, the wrestlers may wear scary masks or shout playful “Naki! Naki!” to encourage tears.
Some call it “crying for good luck.”
Many dress their children in cute outfits and see it as a milestone in their baby’s early life.
Every year, photos and videos from Naki Sumo go viral on Instagram, YouTube, and TikTok.
Some matches even end with both babies crying at the same time, and the louder one gets the win!